Local SEO – Back to Basics

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Search engine optimization may seem like a labyrinth of complicated strategies, but the truth is there are simple things you can do to boost your Local SEO. Here are 3 easy ways you can optimize your site for local searches: 1) Online directories Your business information is online, whether you put it there or not,… [Read More]

Will Your Leads Decrease in October?

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In January, Google announced they would display a “not secure” warning in the Chrome browser for websites that gather sensitive information like credit card numbers and are not on a secure server. This was their effort to help cut down on identity theft online and protect consumers. They also started using the SSL Certificate as… [Read More]

So What Does That Little “Boost” Button on Facebook do?

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  We’ve all seen it and been tempted to click on it. Heck, some of us have probably already clicked out of curiosity. We’re talking about the “Boost Post” button on your Facebook page. So what exactly does this little blue button do? It helps you reach your current and prospective clients on Facebook with your… [Read More]

Why Having a Replica Site is Bad For Your SEO

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When the internet first started booming, getting high search engine placement was simple. Slap up a website, add a bunch of keywords and zip codes, and finish with some content you copied from another site and you’re ready to go! With so many websites out there these days, getting decent placement is harder now than… [Read More]

Instagram Now Allows You to Switch Between Multiple Accounts

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For most people, one of the biggest struggles with Instagram marketing has been that you can’t toggle between accounts. This made it hard for those with separate personal and business accounts, because it required a couple more steps than something like posting to a Facebook page. Pair this with the fact that you can only… [Read More]