Twitter Launches Brand Pages for Marketers

Last week Twitter announced the launch of their new brand pages in an effort to compete with Facebook and Google’s platforms for business pages. Until now, Twitter’s existing brand pages have been under the radar. Twitters brand pages are free and customizable. Advertisers can create their own header to be displayed on top of the… [Read More]

LinkedIn New Feature: Polls for Groups

On Wednesday, December 14th LinkedIn announced the new Polls feature for their one million Groups and growing. The main objective for this new feature is to aim to spark more conversation on quick reads. Ian McCarthy, principal product manager at LinkedIn, wrote via the LinkedIn Blog that the feature came about after Group Moderators shared… [Read More]

4 Ways to Create Facebook Super Fans

Most businesses have many fans. They came on your page, liked you to see a particular piece of information or see what your company offered and never came back. Maybe you even have a few fans that come on occasionally to offer feedback or comment on something you posted on your wall. While all fans… [Read More]

Inside Look on the new TweetDeck by Twitter

Twitter’s newest addition, TweetDeck offers a fresh new look to its original desktop app. The conversion is complete and ready to use! You’ll notice the same functionalities as the original Twitter you know and love, but TweetDeck offers new and improved capabilities as well. New changes that you’ll notice include boldface names for every tweet,… [Read More]

Acquiring Customers through Social Media

It’s safe to say, social media is here to stay! It is no longer the new hot craze you can pass off in hopes that it goes away. Social Media needs to be considered at the strategic level of your marketing decision making process. Social media platforms should be used to not only keep in… [Read More]

Google+ for iOS Update

Google has released an update for Google+ iOS and this update is getting a lot of attention. A search bar has been added to the application to make finding content a little simpler. This update is compatible with all iOS 4.0 and later. While the new update will not make the app look any better… [Read More]